We take your potential donor through a path that involves three stages, and we define strategies for each of them. It’s important to mention that one of the main mistakes is to request a donation from a person who knows nothing about you or your organization, in most cases this becomes the loss of a potential donor.
With targeted ads in your target audience we make people know you.
We begin to tell them what the objectives of the organization are, the work we do and why we do it. It’s really important that people know who the beneficiaries of your cause are and how you help them.
When people already know us and feel identified with what we do, we’ll begin the donation stage.